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A measurement-driven analysis of information propagation in the flickr social network

by: Meeyoung Cha, Alan Mislove, Krishna P. Gummadi
In WWW '09: Proceedings of the 18th international conference on World wide web (2009), pp. 721-730.

X Abstract

Online social networking sites like MySpace, Facebook, and Flickr have become a popular way to share and disseminate content. Their massive popularity has led to viral marketing techniques that attempt to spread content, products, and ideas on these sites. However, there is little data publicly available on viral propagation in the real world and few studies have characterized how information spreads over current online social networks.

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This article has been bookmarked 15 times, initially on 2009-04-22.

2009-12-14 User amirreza
2009-11-18 User dingfei
2009-10-30 User dschafer
2009-09-27 User newpoo
2009-08-29 User nliu82
2009-08-25 User nazimkeven
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2009-08-17 User pms
2009-07-15 User Scis0000002
2009-07-12 User sidmitra
2009-07-01 Group Social Web
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2009-06-23 User fabianabel
2009-05-01 User tnhh
2009-04-22 User ChaTo , 1 note

[Talk] Are social links important in information propagation. How quickly/widely information spread in the topology?

Data gathered by crawling Flickr, including favorite photos. Number of faves of a photo is # of "fans".

Number of fans follows a set of different patterns (e.g.: steady growth, steady growth with jumps, etc). Most are just: rapid growth, followed by steady growth (unlike most theoretical models).

2009-04-22 17:22:26
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