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The Event Study Methodology Since 1969by: John Binder
Review of Quantitative Finance and Accounting, Vol. 11, No. 2. (1 September 1998), pp. 111-137.
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Notes for this articleThis paper provides an overview of event studies methods.
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AbstractThis paper discusses the event study methodology, beginning with FFJR (1969), including hypothesis testing, the use of different benchmarks for the normal rate of return, the power of the methodology in different applications and the modeling of abnormal returns as coefficients in a (multivariate) regression framework. It also focuses on frequently encountered statistical problems in event studies and their solutions.
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