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IEEE Technology and Society Magazine, Vol. 28, No. 3. (FebruaryMarch 2009), pp. 37-46, doi:10.1109/mts.2009.934142 Key: citeulike:10724166
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The mental models approach could significantly improve risk communication in the case of computer security. The particular mental models that will be discussed here are: physical, medical, criminal, warfare, and market models. Our strongest conclusion is that mental models can be used to improve risk communication. The second, untested, conclusion is that the best model may be the medical model.
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