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Techno-economic evaluation of 3G and beyond mobile business alternatives Export

NETNOMICS, Vol. 8, No. 1. (1 October 2007), pp. 5-23.

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engineering_management game_theory informationeconomics information_economics networkeconomics network_economics technoeconomics telecommunications

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Abstract  Three business case scenarios in the context of emerging mobile access network technologies and business players have been studied and the economical results are presented. The aim is to cover some of the most interesting business alternatives in providing the new 3G and beyond services including cases where the operator may have an existing second-generation cellular network or not, and a license for the 3G UMTS network or not. The scenarios have been analyzed in different Western European country groups that are not exactly representative of any defined country, but rather share typical demographic characteristics. Investments and operational expenditures are identified and the results show how diverse business models and technologies lead to different revenue, cost, and profitability profiles. The business case scenarios include incumbent’s 3G evolution with UMTS compared to an alternative 3G technology deployment with mobile WiMAX, new entrant’s UMTS deployment business case, and a greenfield CDMA450 deployment business case.


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