The Internationalization Strategy of Spanish Indigenous Franchised Chains: A Resource-Based View* Export

@article{citeulike:5771910, abstract = {In this paper, we identify characteristics of Spanish franchised chains that favor the adoption of an internationalization strategy and those that have a negative influence from a resource-based perspective. Data used were drawn from Annual Franchise Guidebooks published in Spain for 2005. Various independent variables were taken into account and the final sample included 316 Spanish franchised chains. In order to detect relevant differences between chains with some degree of internationalization and those that only operate in the Spanish domestic market, we conducted a discriminant analysis to discover which of the independent variables contributed significantly to a correct classification of chains to their corresponding group (those that have chosen to spread activities abroad and those that have not).}, address = {University of La Coruna, Spain}, author = {Mariz-P\'{e}rez, Rosa and Garc\'{\i}a-\'{A}lvarez, Teresa}, citeulike-article-id = {5771910}, citeulike-linkout-0 = {http://dx.doi.org/10.1111/j.1540-627X.2009.00281.x}, citeulike-linkout-1 = {http://www3.interscience.wiley.com/cgi-bin/abstract/122594222/ABSTRACT}, doi = {10.1111/j.1540-627X.2009.00281.x}, issn = {1540-627X}, journal = {Journal of Small Business Management}, keywords = {chains, franchised, indigenous, internationalization, resource-based, spanish, strategy, view}, number = {4}, pages = {514--530}, posted-at = {2009-09-11 03:08:58}, priority = {3}, title = {The Internationalization Strategy of Spanish Indigenous Franchised Chains: A Resource-Based View*}, url = {http://dx.doi.org/10.1111/j.1540-627X.2009.00281.x}, volume = {47}, year = {2009} }

TY - JOUR ID - citeulike:5771910 L3 - citeulike-article-id:5771910 N2 - In this paper, we identify characteristics of Spanish franchised chains that favor the adoption of an internationalization strategy and those that have a negative influence from a resource-based perspective. Data used were drawn from Annual Franchise Guidebooks published in Spain for 2005. Various independent variables were taken into account and the final sample included 316 Spanish franchised chains. In order to detect relevant differences between chains with some degree of internationalization and those that only operate in the Spanish domestic market, we conducted a discriminant analysis to discover which of the independent variables contributed significantly to a correct classification of chains to their corresponding group (those that have chosen to spread activities abroad and those that have not). IS - 4 JF - Journal of Small Business Management SN - 1540-627X AD - University of La Coruna, Spain EP - 530 TI - The Internationalization Strategy of Spanish Indigenous Franchised Chains: A Resource-Based View* VL - 47 SP - 514 KW - chains KW - franchised KW - indigenous KW - internationalization KW - resource-based KW - spanish KW - strategy KW - view AU - Mariz-Pérez, Rosa AU - García-Álvarez, Teresa PY - 2009/// UR - http://dx.doi.org/10.1111/j.1540-627X.2009.00281.x ER -