![]() |
CiteULike | ![]() |
gosha's CiteULike | ![]() |
![]() |
|
![]() |
Register | ![]() |
Log in | ![]() |
Building a Consumer-Directed Service Cultureby: Dagmara Scalise
|
Reviews
[Write a review of this article]
Notes for this articleRetrieved July 2 from the ABI/INFORM Global database.
Find related articles from these CiteULike users
Find related articles with these CiteULike tags
Posting History
AbstractWith the advent of the Web, consumers have come to expect easy access to information and a personalized experience in virtually every business encounter. Health care providers who want to build a consumer-directed service culture need to focus on some key building blocks: information, technology and service. A 2005 survey of 4,300 health care consumers showed that most consumers seek out health information for themselves and on behalf of their family members; their favored medium for getting information is the Internet, and treatment decision tools that provide strategies for clinical management and possible outcomes of the various options have a direct impact on consumers' treatment decisions. Sixty percent of Americans want to receive health care services that a wired and connected health care system provides. Before they can provide good customer service, providers first must understand what customers want. A detailed discussion of these topics are presented.
BibTeX record
RIS record