JOURNAL FOR THE THEORY OF SOCIAL BEHAVIOURby: S Jovchelovitch
JOURNAL FOR THE THEORY OF SOCIAL BEHAVIOUR, Vol. 25, No. 1. (1995), pp. 81-102.
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AbstractIn this paper I explore the relationship between social representations and the public sphere through the processes whereby the human subject develops a self, creates symbols and opens up to the diversity of a 'not-me' world. This is done at two levels, which, although related, are analysed separately. The first concerns the logic of production of social representations. It concerns, therefore, social representations in the public sphere. It is suggested that the public sphere, as the place of the generalised other, is constitutive of social representations, in that it provides the ground for their emergence. The second level examines the problem of social representations of the public sphere. I discuss the moment at which something like a ”public” becomes a conceivable to social actors, its relation to a private sphere of intimacy and the ways in which, the very transformations which the public space undergoes, institute individualism as the ultimate expression of personal life. I argue that to look at the form and content symbolic representations of public life is crucial to assess contemporary experiences of selfhood and the possibilities of preserving a sensus communis.
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