A Social Information Processing Model of Media Use in Organizations Export

@article{citeulike:1625256, abstract = {This article presents a model of how social influence processes affect individuals' attitudes toward communication media and media use behavior. The model integrates two areas of research. One body of work posits that media use patterns are the outcome of objectively rational choices. These choices involve evaluating communication options and selecting an appropriate medium to match the communication requirements of the task. The second perspective is social information processing theory (Salancik \& Pfeffer, 1978). This approach proposes that attitudes and behaviors are partially determined by information embedded in the social context. The synthesis of these perspectives asserts that media characteristics and attitudes are in part socially constructed. Furthermore, attitudes are influenced by attributions based on observations of one's own past behavior. This model is shown to explain a wider range of existing empirical findings. Also, new propositions are derived to guide future research. This social construction model of media use has significant implications for the design, conduct, and reporting of future research in organizations. 10.1177/009365087014005005}, author = {Fulk, Janet and Steinfield, Charles W. and Schmitz, Joseph and Power, Gerard J.}, citeulike-article-id = {1625256}, citeulike-linkout-0 = {http://dx.doi.org/10.1177/009365087014005005}, citeulike-linkout-1 = {http://crx.sagepub.com/cgi/content/abstract/14/5/529}, day = {1}, doi = {10.1177/009365087014005005}, journal = {Communication Research}, keywords = {communication, information, organizations, processing, social, theory}, month = {October}, number = {5}, pages = {529--552}, posted-at = {2007-09-05 22:02:03}, priority = {2}, title = {A Social Information Processing Model of Media Use in Organizations}, url = {http://dx.doi.org/10.1177/009365087014005005}, volume = {14}, year = {1987} }

TY - JOUR ID - citeulike:1625256 L3 - citeulike-article-id:1625256 N2 - This article presents a model of how social influence processes affect individuals' attitudes toward communication media and media use behavior. The model integrates two areas of research. One body of work posits that media use patterns are the outcome of objectively rational choices. These choices involve evaluating communication options and selecting an appropriate medium to match the communication requirements of the task. The second perspective is social information processing theory (Salancik & Pfeffer, 1978). This approach proposes that attitudes and behaviors are partially determined by information embedded in the social context. The synthesis of these perspectives asserts that media characteristics and attitudes are in part socially constructed. Furthermore, attitudes are influenced by attributions based on observations of one's own past behavior. This model is shown to explain a wider range of existing empirical findings. Also, new propositions are derived to guide future research. This social construction model of media use has significant implications for the design, conduct, and reporting of future research in organizations. 10.1177/009365087014005005 IS - 5 JF - Communication Research EP - 552 TI - A Social Information Processing Model of Media Use in Organizations VL - 14 SP - 529 KW - communication KW - information KW - organizations KW - processing KW - social KW - theory AU - Fulk, Janet AU - Steinfield, Charles AU - Schmitz, Joseph AU - Power, Gerard PY - 1987/10/01/ UR - http://dx.doi.org/10.1177/009365087014005005 ER -