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Stochastic Models of User-Contributory Web Sites Export

In Proceedings of International Conference on Weblogs and Social Media (ICWSM) (31 Mar 2009)

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We describe a general stochastic processes-based approach to modelinguser-contributory web sites, where users create, rate and share content. Thesemodels describe aggregate measures of activity and how they arise from simplemodels of individual users. This approach provides a tractable method tounderstand user activity on the web site and how this activity depends on website design choices, especially the choice of what information about otherusers' behaviors is shown to each user. We illustrate this modeling approach inthe context of user-created content on the news rating site Digg.


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