Analysing qualitative data

Relation between analysis and qualitative data In much qualitative research the analytical process begins during data collection as the data already gathered are analysed and shape the ongoing data collection. This sequential analysis1 or interim analysis2 has the advantage of allowing the researcher to go back and refine questions, develop hypotheses, and pursue emerging avenues of inquiry in further depth. Crucially, it also enables the researcher to look for deviant or negative cases; that is, examples of talk or events that run counter to the emerging propositions or hypotheses and can be used to refine them. Such continuous analysis is almost inevitable in qualitative research: because the researcher is “in the field” collecting the data, it is impossible not to start thinking about what is being heard and seen. Further reading Bryman A, Burgess R. eds. Analysing qualitative data. London: Routledge, 1993 Miles M, Huberman A. Qualitative data analysis. London: Sage, 1984