Accelerating Collaboration With Social Tools Export

@article{citeulike:804369, abstract = {As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethnographers in India, while the other, an American anthropologist, managed research and analysis for concept development in the US. While all of the US -based team members spent time in the field in India during the project, integrating the teams into the same "brainspace" was a challenge. This paper describes how we used social tools to enable each set of team members to understand the work being done on the other side of the world.}, author = {Mack, Alexandra and Mehta, Dina}, citeulike-article-id = {804369}, citeulike-linkout-0 = {http://dx.doi.org/10.1525/epic.2005.2005.1.146}, doi = {10.1525/epic.2005.2005.1.146}, journal = {Ethnographic Praxis in Industry Conference Proceedings}, keywords = {anthropology, blogs, ethnography, methods, web2}, number = {1}, pages = {146--152}, posted-at = {2006-08-17 18:33:19}, priority = {0}, title = {Accelerating Collaboration With Social Tools}, url = {http://dx.doi.org/10.1525/epic.2005.2005.1.146}, volume = {2005}, year = {2005} }

TY - JOUR ID - citeulike:804369 L3 - citeulike-article-id:804369 N2 - As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethnographers in India, while the other, an American anthropologist, managed research and analysis for concept development in the US. While all of the US -based team members spent time in the field in India during the project, integrating the teams into the same "brainspace" was a challenge. This paper describes how we used social tools to enable each set of team members to understand the work being done on the other side of the world. IS - 1 JF - Ethnographic Praxis in Industry Conference Proceedings EP - 152 TI - Accelerating Collaboration With Social Tools VL - 2005 SP - 146 KW - anthropology KW - blogs KW - ethnography KW - methods KW - web2 AU - Mack, Alexandra AU - Mehta, Dina PY - 2005/// UR - http://dx.doi.org/10.1525/epic.2005.2005.1.146 ER -