Ida M. Tarbell's The History of the Standard Oil Company (1904) "was listed number five among the top 100 works of twentieth-century American journalism by the New York Times in 1999. Tarbell had grown up in the western Pennsylvania oil regions where Henry H. Rogers had begun his career during the American Civil War. Beginning in 1902, she conducted detailed interviews with the Standard Oil magnate. Rogers, wily and normally guarded in matters related to business and finance, may have been under the impression her work was to be complimentary. He was apparently uncustomarily forthcoming. However, Tarbell's interviews with Rogers formed the basis for her negative exposé of the nefarious business practices of industrialist John D. Rockefeller and the massive Standard Oil organization. Her work, which became known at the time as muckraking (and is now known as investigative journalism), first ran as a series of articles, presented in installments in McClure's Magazine, which were later published together as a book, The History of the Standard Oil Company in 1904. Tarbell's exposé fueled negative public sentiment against the company and was a contributing factor in the U.S. government's antitrust legal actions against the Standard Oil Trust which eventually led to the breakup of the petroleum conglomerate in 1911." wikipedia
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