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The Relationship between Computer-Mediated-Communication Competence, Apprehension, Self-Efficacy, Perceived Confidence, and Social Presence Export

Southern Communication Journal, Vol. 72, No. 4. (2007), pp. 355-378.

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apprehension cmc communication competence presence research survey theory-building

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The purpose of this study was to create a model for examining the relationships between computer-mediated-communication (CMC) apprehension, CMC skill, and CMC presence. Using structural-equation modeling, the study found that CMC apprehension and CMC skill negatively corelated with each other (- .36). Furthermore, CMC apprehension was not shown to relate to CMC presence (- .09), but CMC presence was shown to be impacted by CMC skill (.41). Increased skill in virtual environments likely enhances perceptions of presence in CMC.


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