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Online Communities and Open Innovation Governance and Symbolic Value Creation Export

by: Linus Dahlander, Lars Frederiksen, Francesco Rullani
Industry & Innovation, Vol. 15, No. 2. (May 2008), pp. 115-123.

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Das Thema dieses Artikels ist das Zusammenspiel zwischen Unternehmen und Online Communities. Es werden verschiedene Arten von Wertschöpfung in Online Communities erläutert. Kernpunkt ist die Frage, wie die Communities im Innovationsprozess eingebunden und gemanagt werden können.


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