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Talk to me: Foundations for successful individual-group interactions in online communities.by: Arguello
In CHI 2006: Proceedings of the ACM conference on human-factors in computing systems (2006), pp. 959-968.
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Abstract"People come to online communities seeking information, encouragement, and conversation. When a community re- sponds, participants benefit and become more committed. Yet interactions often fail. In a longitudinal sample of 6,172 messages from 8 Usenet newsgroups, 27% of posts re- ceived no response. The information context, posters’ prior engagement in the community, and the content of their posts all influenced the likelihood that they received a re- ply, and, as a result, their willingness to continue active participation. Posters were less likely to get a reply if they were newcomers. Posting on-topic, introducing oneself via autobiographical testimonials, asking questions, using less complex language and other features of the messages, in- creased replies. Results suggest ways that developers might increase the ability of online communities to support successful individual-group interactions"
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