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What makes a meme successful? Selection criteria for cultural evolution Export

by: Francis Heylighen
Proceedings 15th International Congress on Cybernetics (1998)

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cognition culture meme

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Meme replication is described as a 4-stage process, consisting of assimilation, retention, expression and transmission. The effect of different objective, subjective, intersubjective and meme-centered selection criteria on these different stages is discussed.


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